Embedded Finance

Turning non-fintech products into fintech powerhouses. Powered by companies like Stripe or Galileo.

Embedded finance is what happens when non-financial companies (like marketplaces, delivery apps, or CRMs) start offering financial services directly in their product. That could mean offering customers a card, giving drivers an account with instant payouts, or letting freelancers get loans right inside a platform.

APIs from players like Stripe, Unit, Synctera, and Treasury Prime make it easy to embed banking-like functionality without needing a banking license. The result: every business can start to act like a fintech.